ChatGPT Ads agency for leads from AI conversations
Your ad appears in ChatGPT while your audience compares providers. We set up your account, tracking and campaigns and measure every enquiry.
ChatGPT Ads are ads that OpenAI shows below a ChatGPT answer and labels as sponsored. They have been live in 31 European markets, including Germany, since 24 August 2026, and since 31 August businesses can book campaigns themselves in the OpenAI Ads Manager.
Unlike Google Ads, you don’t enter keywords. You use so-called context hints to describe the conversations in which your offer fits. The ad has no influence on ChatGPT’s answer.
With our ChatGPT Ads management, you launch the channel with clean tracking and a fixed test framework. After 90 days, you know what an enquiry through ChatGPT costs you.
Our ChatGPT Ads services
Potential analysis
We check whether your industry is allowed to advertise in ChatGPT and in which conversations your audience asks for solutions. You get a clear recommendation for or against the channel.
Ads Manager & verification
We set up your ad account in the OpenAI Ads Manager, support your business verification and configure budget and user permissions. Billing runs directly between you and OpenAI.
Context hints & ad copy
We write context hints based on real customer questions and create ads that match the question in the chat. Several variants run in parallel, and the strongest one gets the budget.
Conversion tracking
We implement the OpenAI Pixel and the Conversions API via Google Tag Manager, aligned with your cookie banner. You see which ad leads to an enquiry.
Landing page optimisation
Visitors from ChatGPT have usually compared options already and want clarity fast. We give your landing page a clear message and an obvious next step.
Management & reporting
We continuously optimise bids, ads and context hints. Your monthly report puts your cost per enquiry right next to your Google Ads figures.
Visible below the answer and within it
We combine ChatGPT Ads with GEO, the optimisation for AI answers. The ad delivers reach straight away, while GEO works long-term towards ChatGPT naming your business in the answer itself.
- You test the channel for 90 days with a fixed budget
- You see your cost per enquiry compared with Google Ads
- Website, tracking and campaign come from one team
Projects with measurable visibility
A selection of our projects in web design, SEO and Google Ads. Every ChatGPT Ads campaign also needs a strong website and clean measurement.
ChatGPT Ads without tracking means flying blind.
Make your ChatGPT Ads measurable predictable profitable
ChatGPT Ads reach people while they compare providers. With Graphix Island, you test the channel with a fixed budget and know after 90 days whether it pays off for you.
How your ChatGPT Ads pilot works
- Free initial consultation
We clarify your goals, your budget and whether your industry is allowed to advertise in ChatGPT. - Potential analysis & strategy
We derive context hints from real customer questions and define which enquiry counts as a conversion. - Setup & launch
We set up the Ads Manager, OpenAI Pixel and Conversions API, write the ads and launch the campaign. - Test & decision
Over 90 days, we optimise bids, ads and context hints. Then you decide, based on the numbers, whether we continue.
Frequently asked questions about ChatGPT Ads
What are ChatGPT Ads?
ChatGPT Ads are ads that OpenAI displays below a ChatGPT answer. They are labelled as sponsored and run separately from the system that generates the answer. They have been live in Germany and other European markets since 24 August 2026 and are booked through the OpenAI Ads Manager.
Who sees ads in ChatGPT?
Ads are shown to users of the free version and the Go plan. According to OpenAI, users of Plus, Pro, Business, Enterprise or Edu don’t see ads. Users under 18 are also excluded (as of September 2026).
Do ads influence ChatGPT's answers?
No. According to OpenAI, advertising has no influence on how ChatGPT answers a question. Advertisers also get no access to chats, chat histories or users’ memories. If you want to be named in the answer itself, you need GEO.
What is the difference between ChatGPT Ads and Google Ads?
Google Ads responds to search terms. ChatGPT Ads are based on the context of a conversation. You enter context hints that describe relevant situations. This does not guarantee delivery for specific questions. For most businesses, ChatGPT Ads complement an existing Google Ads campaign.
Which businesses benefit from ChatGPT Ads?
The greatest potential lies in services that need explaining, where customers research and compare before deciding, such as B2B services or software. OpenAI does not show ads on sensitive topics such as health, mental health and politics, so the channel is not an option for these industries.
How much budget do I need for ChatGPT Ads?
OpenAI does not require a minimum budget. Billing works via auction, based on clicks or impressions. Because there are hardly any benchmarks for European markets yet, we agree on a fixed test budget for the first 90 days in the initial consultation. You pay the ad budget directly to OpenAI.
What does ChatGPT Ads management cost at Graphix Island?
You can set up the ad account in the OpenAI Ads Manager yourself. We take care of everything that follows, including tracking, context hints, ads and landing page. The 90-day pilot includes setup and three months of management. After the free initial consultation, you receive a fixed-price offer with no hidden costs. You pay your ad budget separately and directly to OpenAI.
FROM THE BLOG
Insights on ChatGPT Ads and AI visibility
Common Link Building Mistakes and How to Avoid Them
Common Link Building Mistakes and How to Avoid Them
When ChatGPT Ads pay off and where the risks lie
When ChatGPT Ads pay off and where the risks lie
International Visibility for One Company in Many Markets
International Visibility for One Company in Many Markets
GET STARTED
We’ll test ChatGPT Ads for your business.
In the free initial consultation, we clarify whether the channel suits your offer and what your 90-day pilot looks like.
BOOK A FREE CONSULTATION