A professional website costs between €2,500 and €15,000 in 2026 – depending on scope, features and how custom the design is. Smaller business sites start around €2,500, while larger projects with a shop or special features run higher. What actually drives the price, which ongoing costs come with it, and how to spot a credible quote: that is what this article covers.

Price Ranges at a Glance

  • One-pager / landing page (from €1,500): a single page, one clear goal – a good fit for campaigns or a fast launch.
  • Business website (€2,500–6,000): 5-15 pages, custom design, contact options, basic SEO – the most common case.
  • Larger projects (€6,000–15,000): custom functionality, booking systems, multiple languages or shop integration.

Website builders look cheaper to start with – our article on custom web design explains why they often end up costing more in the long run.

What Actually Drives the Price

Three factors determine the effort involved: concept work (how much strategy and structure is behind it?), customisation (template tweaks or genuinely custom design?) and functionality (forms, bookings, integrations). Page count alone is a weak indicator – five well-thought-out pages beat twenty thrown together.

Do not Forget the Ongoing Costs

After launch come: hosting (from around €20 a month), maintenance with updates and backups (from €79 a month), and optionally ongoing visibility management. Credible quotes list these separately – with us, the first year of hosting is included with every web design project.

How to Spot a Credible Quote

  • The provider asks about your goals and audience – not just page count.
  • The quote separates one-off costs from ongoing costs.
  • Usage rights, timeline and scope are set out in writing.
  • Basic SEO and responsive design are standard, not an extra charge.

Frequently Asked Questions About Website Costs

Why does an agency cost more than a freelancer?

An agency delivers design, development, hosting and support from one team – with backup cover, project management and accountability for the overall result. Our WordPress agency page shows what that means in practice.

Can I start with a small website and expand later?

Yes – that is often the smarter route: start with a focused site covering the essentials, then expand step by step based on real enquiries and data. What matters is a structure that can grow with you.

How do I get a concrete price?

With a short briefing: goals, desired features, existing content. During a free initial consultation on our WordPress web design service, you get a concrete quote instead of a price range.

Is the cheapest provider automatically the best choice?

Not necessarily. A low price often means cutting corners on concept work, support or usage rights – costs that tend to resurface later, for example in an expensive relaunch after just a few years.

Are these prices inclusive of VAT?

The price ranges given are net figures, as is standard in the industry – a concrete quote always states gross and net amounts separately.

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